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Alle Oberthemen / Economics / Marketing / Mark 3000 Exam 2
4
What are some advantages and disadvantages to secondary data?
Adv:
cheaper
saves time
can help formulate problem statement
can help target people and their locations

Disadvantages:
difference between researcher's unique problem and the way the data was originally gathered
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Karteninfo:
Autor: savhighsmith
Oberthema: Economics
Thema: Marketing
Schule / Uni: UGA
Ort: Athens
Veröffentlicht: 14.12.2010

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