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When performing a service, how should you adjust the original 4 Ps?
Promotion
Promotion
-make good seem tangible
-share good performance ratings
-focus on "core" service
-use a logo that reflects service
-share good performance ratings
-focus on "core" service
-use a logo that reflects service
Karteninfo:
Autor: savhighsmith
Oberthema: Economics
Thema: Marketing
Schule / Uni: UGA
Ort: Athens
Veröffentlicht: 17.11.2010