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I am just writing about on e-mail marketing in this article. This post is some examples of coordinating traditional media with e-mail marketing in holiday sales campaigns.

Expanding Reach

Maximizing your (ROI) by balancing the number and demographics of recipients with cost per piece is a well-established practice in traditional direct marketing. Integrating e-mail adds another dimension to the mix.

Broaden a campaign to a larger number of recipients using e-mail's cost-effectiveness and precision. Increase focus on key segments by combining print only, e-mail only, and print plus e-mail to further improve campaign effectiveness.

There are so many different ways you can expand your email client base. To do this more effectively, it is better to use specialized tools. There is also a lot of useful information on the Internet on how to generate more leads. The good thing is that you can find your potential customers even in social networks. One of the best social networks for finding customers is LinkedIn. To find some emails on Linkedin, you can use special tools for this. GetProspect extention is one such tool for finding emails. This extension will help you quickly and efficiently replenish your contact base.