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Innovation encompasses the two major stages

(1) creativity (development of new ideas)
(Creativity, we propose, requires individuals with creative characteristics, who feel free from threat and pressure, and work in a supportive environment.)

(2) innovation implementation (introduction and practical application of new and improved products, services and ways of doing things at work)
(Innovation requires diversity (of knowledge particularly), integration of people’s knowledge and efforts, external challenge or demand, and practical support for innovation.)