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Alle Oberthemen / Economics / Marketing / MARK 3000 FINAL
51
Service Strategy is when a company focuses on one or more things.  What four things can a services company process? Define each.
People Procession - service is for the customer directly (ie dentist)
Possession Processing - for customer's belongings
Mental Stimulus Processing - to satisfy intellectual side (college)
Info Procession - technology is used to affect the customer's belongings (ie car insurance)
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Autor: savhighsmith
Oberthema: Economics
Thema: Marketing
Schule / Uni: UGA
Ort: Athens
Veröffentlicht: 14.12.2010

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