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Alle Oberthemen / Business / Public Relations / APR
65
What are the disadvantages of using a survey for research?
People may not answer all of the questions

Respondents may not be of the universe you intended to sample

Hard to statistically analyze open-ended questions

Easy for people to give habitual responses

People don't return them

Costs for mailing and return gifts can be expensive

People won't write a lot

People can and do lie

Answers can be too broad

You can't test knowledge with surveys
Tags: Research
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Autor: Erin
Oberthema: Business
Thema: Public Relations
Veröffentlicht: 19.11.2011

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