CoboCards App FAQ & Wünsche Feedback
Sprache: Deutsch Sprache
Kostenlos registrieren  Login

Hol' Dir diese Lernkarten, lerne & bestehe Prüfungen. Kostenlos! Auch auf iPhone/Android!

E-Mail eingeben: und Kartensatz kostenlos importieren.  
Und Los!
Alle Oberthemen / Pricing / Pricing Strategies

Marketing (5 Karten)

Sag Danke
1
Kartenlink
0
What kind of pricing is a business using if they charge $2.99 for an item?
a) penetration pricing
b) odd/even pricing
c) prestige pricing
b) odd/even pricing
2
Kartenlink
0
Charging a high price on a product simply because of your brand name is what kind of pricing?

a) prestige pricing
b) penetration pricing
c) price skimming
a) prestige pricing
3
Kartenlink
0
Companies charge a high price when a new dvd or video game is released.  What kind of pricing are they using?

a) prestige pricing
b) penetration pricing
c) price skimming
c) price skimming - a company wants to "strike while the iron is hot" and make as much money as they can.  You will see prices drop as the dvd or video game demand drops.
4
Kartenlink
0
Charging a low price to enter the market and build brand recognition is what kind of pricing?
a) price skimming
b) penetration pricing
c) prestige pricing
d) bundle pricing
b) penetration pricing
5
Kartenlink
0
When a company does a break-even analysis to know how many items they must sell to break-even they want to know fixed cost, variable cost, and _?
a) sales price
b) cost of production
c) none of the above
a) sales price
Kartensatzinfo:
Autor: CoboCards-User
Oberthema: Pricing
Thema: Pricing Strategies
Schule / Uni: Faribault HS
Ort: Faribault
Veröffentlicht: 28.06.2014
Tags: JKegler
 
Schlagwörter Karten:
Alle Karten (5)
keine Schlagwörter
Missbrauch melden

Abbrechen
E-Mail

Passwort

Login    

Passwort vergessen?
Deutsch  English