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331
What term is used for the process by which an individual’s desire for acceptance by the group and the pressure by the group on individual members to match its standards results in a change in individual attitudes and behaviors?
A) conformity
B) coercion
C) commitment
D) convergence
E) confluence
A) conformity
B) coercion
C) commitment
D) convergence
E) confluence
A) conformity
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Source: p. 328
Source: p. 328
Flashcard info:
Author: Elisa
Main topic: Business Economics
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 14.02.2010
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