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What is the 7 step process to Market research?
1.
2.
3.
4.
5.
6.
7.
1.
2.
3.
4.
5.
6.
7.
1. Problem
2. Plan Design
3. Specify Sampling Procedure
4. Collect Data
5. Analyze Data
6. Prepare/Present Report
7. Follow up (did the research improve our sales?)
2. Plan Design
3. Specify Sampling Procedure
4. Collect Data
5. Analyze Data
6. Prepare/Present Report
7. Follow up (did the research improve our sales?)
Flashcard info:
Author: savhighsmith
Main topic: Economics
Topic: Marketing
School / Univ.: UGA
City: Athens
Published: 14.12.2010