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In order to find out what type of posts your target audience engages with most on Facebook, you will need to use Facebook insights. This tool will provide valuable information about the demographics, interests, and behaviors of your target audience. The “behaviors” tab is a great place to start. You can see what posts your followers interact with the most and which posts they engage with the least. This will help you figure out what type of posts they enjoy seeing from you, which can help you determine how often to post and what types of content to share.

Facebook has more than 2 billion monthly active users, which makes it one of the most popular social media networks in the world.
In order to be successful with Facebook marketing, businesses need to have a well-thought-out strategy in place with specific objectives and goals. I am not saying you need to post on social media every single day but at least try to make a few posts a week to start. Find out what your audience wants to know and tailor your post to start answering questions so that they come to your page for information and not have to spend time searching on Google for answers.