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16
Company and Product costs
Cost based pricing
Setting prices based on the costs for producing, distributing, and selling the product plus a fair rate of return for its effort and risk.
Cost-plus pricing
Adding a standard markup to the cost of the product.
Break-even pricing (target profit pricing)
Setting price to break even on the costs of making and marketing a product; or setting price to make a target profit.
Setting prices based on the costs for producing, distributing, and selling the product plus a fair rate of return for its effort and risk.
Cost-plus pricing
Adding a standard markup to the cost of the product.
Break-even pricing (target profit pricing)
Setting price to break even on the costs of making and marketing a product; or setting price to make a target profit.
Flashcard info:
Author: Elisa
Main topic: Business Economics
Topic: Marketing
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 14.02.2010