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Auto Maker, Inc., uses, in its television ads, a recording by Ned. For this use, Auto pays a fee to the owner of the rights to the recording. Over time, the song comes to be associated with Auto’s products. Ned resents this association and sues Auto. Auto has committed

a. appropriation.
b. wrongful interference with a business relationship.
c. wrongful interference with a contractual relationship.
d. none of the above.