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All main topics / BWL / International Marketing Management / imm2
52
Although Fitzgerald Ltd. does not actively seek international sales, the company regularly sells to foreign customers who place orders for their products. The firm is engaged in;
a. joint ventures
b. licensing
c. direct exporting
d. indirect exporting
c
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Flashcard info:
Author: CoboCards-User
Main topic: BWL
Topic: International Marketing Management
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 09.11.2010

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