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All main topics / Pricing / Pricing Strategies / Marketing
4
Charging a low price to enter the market and build brand recognition is what kind of pricing?
a) price skimming
b) penetration pricing
c) prestige pricing
d) bundle pricing
b) penetration pricing
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Flashcard info:
Author: CoboCards-User
Main topic: Pricing
Topic: Pricing Strategies
School / Univ.: Faribault HS
City: Faribault
Published: 28.06.2014

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