CoboCards App FAQ & Wishes Feedback
Language: English Language
Sign up for free  Login

This flashcard is just one of a free flashcard set. See all flashcards!

All main topics / Economics / Marketing / MARK 3000 Exam 3
In what four ways do services differ from physical goods?  Explain where necessary.
1. Services are intangible - makes eval. of quality difficult
2. Services are inseparable - consumer generally must be present
3. Services are perishable - cannot be produced ahead of time; production and consumption occur at the same time; you cannot inspect out defects
4. Services are heterogeneous - different each time, so you must set standards and use scripts
New comment
Flashcard info:
Author: savhighsmith
Main topic: Economics
Topic: Marketing
School / Univ.: UGA
City: Athens
Published: 17.11.2010




Forgot password?
Deutsch  English